"We really got noticed," spokeswoman Carole Myers said. "This was not
just some rinky-dink local festival."
Myers said the seven-day event, which ended with an awards dinner on
Oct. 20, was well attended. More than 30,000 people showed up for events
connected with the festival -- workshops, studio tours, seminars, parties
and the daily screenings, which were held at the AMC 8 Theatres in the
Media City Center mall.
Traffic at the mall increased by 15%, according to records provided by
More than 60 features and shorts were screened during the event. A
panel of judges also handed out 24 awards, including a screenwriting
prize for the top script among a field of 59 candidates.
To keep a presence in the city, the festival will keep an open office
in the mall. The space is being donated by mall operator Center Trust.
Myers also announced the winner of the festival's audience award.
"Undercover Angel," directed by Brian Stoller, won the Bravo! Award. A
majority of audiences at the screenings voted for the film on cards that
were handed out to those who attended. The film is set to air on the
Lifetime cable network at 2 p.m. Nov. 23, Thanksgiving Day.