Glendale has managed to curtail its thirst by only about 4% despite a yearlong campaign to voluntarily reduce water consumption by 10%, increasing the likelihood of mandatory controls this summer, General Manager Glenn Steiger said.
“Now, it’s going to be a little bit more than voluntary,” he said.
Unlike other agencies, Glendale Water & Power will wait until after the restrictions are in place to address any possible amendments to the water rate structure, he added.
In terms of telling customers they might have to pay more to use less, water officials conceded that it would be a tough pill to swallow, but one that years of unchanged behavior, combined with worsening environmental factors, had forced agencies to administer.