Some Galleria retailers, including the Disney Store, Aeropostale and the Children's Place, will open as the clock strikes midnight. At 3 a.m., Forever 21 and For Love 21 will open, and then at 4 a.m. JCPenney, Macy's and Target will let in the early crowds. The Galleria officially opens at 5 a.m.
The center is offering a $10 gift certificate to shoppers who come by the customer service center between 5 and 11 a.m. with proof of purchases of $100 or more.
In addition, Galleria "shopping docs" will give away bags, First Aid kits, hand sanitizer and advice Friday morning. Outside Target, the Galleria has set up a drop-off box so consumers can donate toys to Child S.H.A.R.E. The charity, which has a Glendale office, supports foster children and their adoptive families.
At the Americana at Brand, Black Friday marks the debut of several seasonal events.
At 7 p.m., the Americana offers its "Winter Wonderland" light and sound show in the main courtyard. The show will be repeated at 7 and 8 p.m. every night through Christmas.
Friday also kicks off Weekly Wish Nights, where the Make-A-Wish Foundation will help a needy child's dream come true in a 6 p.m. ceremony. After Black Friday, the ceremonies will be held each Thursday through Dec. 23.
The Americana also has launched its annual holiday school gift program. Shoppers can donate 5% of the proceeds of their purchases to the local school of their choice by bringing their receipts to the Americana concierge desk. The program, which last year generated more than $100,000, runs through Dec. 24.
Burbank Town Center, home to stores including Macy's, Sears, Sport Chalet, Burlington Coat Factory and more than 100 other shops and restaurants, will open at 6 a.m. The first 500 customers at the center's Magnolia Door entrance will receive goodie bags with special discounts and offers and the chance to win prizes including a Flip video camera.